The HypeAuditor Blog

TikTok is a Chinese video-sharing social networking service owned by ByteDance. It is used to create short dance, lip-sync, comedy and talent videos. TikTok became available in the United Arab Emirates after merging with Musical.ly in 2018. The application allows users to create short music and lip-sync videos of 3 to 15 seconds and short

For the research, we analyzed 3.1 million TikTok influencers with over 1,000 followers from around the world and 30.3K influencers from Mexico. Check our key findings.

HypeAuditor’s new Competitor Grid reveals which brands are leading the way when it comes to influencer marketing 10th March 2021 - HypeAuditor, the AI analytics platform for brands who want fair, transparent and effective influencer marketing, has today released new research into the UK brands that are performing best when it comes to Instagram influencer

The sanctions for a company that fails to comply with the EU’s General Data Protection Regulation may be costly: “Organisations found in breach of GDPR can be fined up to 4% of annual turnover or €20 million – EUGDPR.ORG. With such huge fines awaiting any company that fails to adhere to the law, the fact remains that a third of all European businesses still fail to comply with GDPR standards.

HypeAuditor surveyed almost 1,000 of their influencers and agencies to take a deeper look into influencer behavior during the pandemic. Influencers research Which of the following platforms do you use? The most popular platform for influencers is Instagram, followed by YouTube and TikTok.

Social networks, business apps, and even Google – stories have made their way everywhere. But how and why? In this article, we tell the history of the development of the short content format, why it has become incredibly popular in the era of accelerating content consumption, and why large companies need stories in their mobile apps.